主要內容區 BA Introduction— Introduction
◇ Introduction  ◇

   The Department of Business Administration (BA) was established in 1991 and by 1992 the Department recruited students for both Master of Business Administration (MBA) and Bachelor of Business Administration (BBA) programs. In 1994, the Department established its Evening program and recruited its students simultaneously. In 1999, the Department established Executive Master of Business Administration (EMBA) program and recruited its students consecutively. The EMBA program of Dayeh’s Business Administration was considered as the pioneer of EMBA program in Taiwan .

   The Department currently has of 14 faculty members with solid backgrounds of both theoretical and practical experience in various management areas, more than 215 undergraduate students, and 57 graduate students.  

  • Mission of the Department of Business Administration
      The Department of Business Administration seeks to develop future generations of professionals and leaders capable of effectively integrating management and problem solving skills, and industrial practice for enterprises.
  • Goals for the Department of Business Administration
    • To educate students with the capabilities of solving business problems from various management perspectives.
    • To educate students with the capabilities of effective communication.
    • To educate students with the capabilities of work in team.
    • To educate students with high ethical concern and innovative sense.
    • To ensure students with the capabilities of effectively integrating theory and practice.
  • Teaching/Research Focuses of the Department of Business Administration
    • Focusing on Innovation and Entrepreneurship, Financial Management and Investment, and Marketing and Distribution Channel’s research topics
    • Improving students’ capabilities of solving business problems through a progressive internship program as well as a special project assignment.
  • Core Competence of the Department of Business Administration
    • Capability
    • Communication
    • Cooperation
    • Creativity
    • Concernment
  • Curriculum Emphases of the Department of Business Administration
    • To combine management professional and industrial practice know-how.
    • To emphasize in case study method
    • To emphasize in team work study
    • To highly stress on business ethics
    • To guide students in obtaining business related licenses
  • Programs in the Department of Business Administration
    • Innovation and Entrepreneurship program
    • Financial and Investment program
    • Marketing and Distribution Channel program